2022 | |
2022 - New Director of Sales and Marketing Tim Herder has been appointed as the new Director of Sales and Marketing of A.S. Création Tapeten AG with effect from 01 May 2022. We offer him our warmest congratulations. For the past seven years, he has been responsible for the international business of A.S. Création Tapeten AG in his position as Head of Export Sales. 2022 - Changes in the Management Board 2021 - New Chairman of the Supervisory Board 2020 - Changes in the Management Board Roland Bantel, board member of A.S. Création Tapeten AG since 1 April 2015, responsible for Sales and Marketing, is leaving the company on 31 March 2020. Chairman of the Management Board Daniel Barth will take over the Sales and Marketing department. Picture: from left to right: Maik Krämer, Antonios Suskas, Daniel Barth | |
2020 | |
2019 - New Chairman of the Supervisory Board 2019 - Metropolitan Stories The new “Metropolitan Stories” campaign and collection is presented at the Heimtextil 2019 trade fair. Six major European cities – each unique in itself. Six brand characters – each with their own individual story. All linked to one another by an exclusive style, their elegant design and their modern and authentic nonchalance for life and living. 2018 - New chairman of the board of directors 2018 - Designdschungel 2 Following the success of the first Design Jungle collection, blogger Laura Noltemeyer is back with a second wallpaper collection. Mosaics, geometric décor elements and bohemian-style wall hangings in stylish black, white, gold, silver and copper as well as soft mint and pink tones lend the collection a personal style and unmistakable casual elegance. 2018 - German Brand Award '18 2018 - walls by patel Expressive murals are now taking the leading role of the walls. The two designers Kathrin and Mark Patel of "walls by Patel" want to create a presentation surface with extremely high-quality and refined digital prints. The over 200 designs create a nearly three-dimensional impression and fascinate with their incredible effect. 2018 - Profitex Specialist craftspeople take note: The new brand "PROFITEX" by A.S. Création will offer a comprehensive service in the future with a "worry-free package" for specialised crafts. Among other things, you can expect comprehensive training and certification as well as sales support and consulting services. Participation in this programme is intended exclusively for specialist companies who are loyal to PROFITEX. 2018 - Neue Bude 2.0 A.S. Création started the year with the "New Bude 2.0" campaign and continues to impress with TV ads, billboards, etc. Together with the characters of Tibo, Marie, Carlos and Klara, you can now start your 2018 wall project and dive into the creative and diverse world of wallpapers. Wallpaper is fashion. Wallpaper is design. And all this of course in the best, sustainable quality. Made in Germany by A.S Création. 2017 - Heimtextil 2017 meets AP Diners With their stand of the Architects Paper brand in the style of an "American diner" at Heimtextil 2017, A.S. Création once again showed what is possible with reproduction technology and wallpaper. The jury members of the German Brand Award 2017 nominated the trade fair appearance of the premium and object brand Architects Paper at Heimtextil 2017 in the category of "Excellence in Brand Strategy, Management and Creation". 2017 - Designbook2019 A.S. Création worked with Studio Baan to create the "DESIGNBOOK2019" with trend visions as the basis and pillar for everyone who deals with “fashion on the walls” and are responsible for product ranges. The jurors of the German Brand Award 2017 nominated "DESIGNBOOK2019" in the category of “Industry Excellence in Branding”. 2017 - Mac Stopa Licensed Brand 2017 - Designdschungel by Laura N. Licensed Brand 2016 - Tapetenwechsel Created together with students from the faculty of Design and Art at the Bergisch University of Wuppertal, “Change of Scenery” is the first edition of A.S’s completely redesigned specialist manual. Création Wallpaper Foundation for painters, interior designers, visual marketing designers and interior decorators. 2016 - TapetenAkademie 2016 - German Design Award for Metropolis by MICHALSKY LIVING 2016 - Trainee Blog 2016 - TBS App 2016 - New exhibition stand for architects paper Top digital performance in a twin pack. At this year's Heimtextil, the world's biggest trade fair for home textiles in Frankfurt, as well as at Farbe in Munich, the A.S. creative team created a faithful reproduction of the Gummersbach venue Halle 32, thereby showing what can be achieved with reproduction technology and wallpaper. 2015 - A New Exhibition Stand for Architects Paper 2015 - Magnetic Acoustic Pads AP 2015 - Heimtextil AIT Award 2015 - The New Client Login 2015 - Volkswagen 2015 - Sample Books “Light” 2014 - Trend Tower for the Latest Interior Trends 2014 - DEKORA NATUR 2014 - Aisslinger Licensed Brand 2014 - pop.up Panel magnetic 2014 - Djooz Licensed Brand 2014 - 40th anniversary of A.S. Création 2014 - Mobile Shopping Tool 2014 - NAF NAF 2014 - JUST BRANDS roll module The successful store display concept from the "livingwalls" concept store is extended to include a number of innovations and modular solutions. The focus here is the new JUST BRANDS roll module, developed specifically for the interactive POS, which prominently presents individual rolls under the various design labels and can be stocked with relevant product information and/or QR code links. 2014 - RAFFI special presentation 2014 - AP Pigment Heimtextil - AP-Pigment celebrates its premiere on the occasion of Heimtextil 2014. The innovative, paintable, non-woven wallpapers are presented in a 40 m2 special area in Frankfurt. Application demonstrations and product samples with sophisticated colour schemes attract a multitude of visitors and the trade press. And AP-Pigment wins: the international trade journal AIT chooses the COLORTEC series as the innovation of Heimtextil 2014. 2013 - pop.up Panel 2013 - RAFFI brand license 2013 - MICHALSKY LIVING brand license 2013 - Conversion to registered shares On July 29, A.S. Création stock is converted from bearer stock to registered stock. Since then, A.S. Création carries the international securities identification number DE000A1TNN5 and the trading symbol "ACWN". 2013 - New CPO of Production and Logistics 2013 - Relaunch Corporate Website 2013 - VERSACE wallpaper collection 2012 - Doors & More 2012 - Livingwalls Wallpaper Store Cologne 2012 - AP 1000 – design by Porsche Design Studio 2012 - LED Wallpaper - Ingo Maurer by Architects Paper Architects Paper developed LED wallpaper in collaboration with Ingo Maurer to portray modern lighting design on walls. The jury of the German Design Council distinguishes this innovative kind of wall covering with the Interior Innovation Award 2012. In March 2012, LED wallpaper - Architects Paper by Ingo Maurer - featured on Galileo, the ProSieben TV science magazine programme with Aiman Abdallah and Stefan Gödde. 2011 - Shop conzept A.S. Création introduced at its headquarters in Gummersbach, an entirely new concept for marketing wallpaper in speciality retail shops with the livingwalls flagship store. Wallpaper is staged as a fashion and lifestyle product. In conjunction with the launch, a matching wallpaper lifestyle catalogue was presented featuring photos that bring to mind the world of a fashion shoot for women's fashion. 2011 - Trade Fair - new appearance 2011 - Tapetenshop-App 2011 - Commissioning of a further digital press 2010 - Brigitte license 2010 - wallpaper order shop "tapeten-bestellshop" 2.0 2010 - Digital Printing New dimensions, new perspectives: Limited by fixed pattern repeats on wallpapers is now a thing of the past. All the ideas that could not be realised with traditional screen and gravure printing techniques have now been made possible by A.S. Création through digital printing. To launch the digital printing era, A.S. Création has 120 motifs on offer, allowing for spectacular space solutions. 2010 - Relaunch online shop "tapetenshop.de" Update of the online wallpaper store concept ("Tapetenshop"); design and structure are more user-friendly. Presentation of the wallpaper in portrait mode, thereby enhancing the view of the pattern repeat in the design. In addition, the order process has been simplified and new payment options added. Completely new is the XXLwallpaper brand with large-sized motif wallpapers, where the customer can choose from existing motifs or upload and visualise their own. 2010 - Daniel Hechter A.S. Création teamed up with the Daniel Hechter fashion brand and developed a high-quality collection, which sets the trend for stylish interior decoration in its simplicity and fashionable hues. Through the interplay of light and dark colours, a modern but pleasant atmosphere is created in each room. | |
2010 | |
2009 - wallpaper order shop "tapeten-bestellshop" A.S. Création has developed an innovative sales tool for retailers: the first, intuitive ordering wallpaper shop ("Tapetenbestellshop"), an attractive POS advice module with a large display utilizing state-of-the-art touch screen functionality as the central element. Here, the salesperson can cooperate with the customer to find their unique dream wallpaper wish come true by selecting from some 2,500 wallpapers using a variety of search functions and subsequently to visualise the choice in a user-defined environment of stylish living. 2009 - Testimonial Lena Gercke 2008 - Architects Paper The Architects Paper brand, initiated by A.S. Création, opened up a new avenue for business ventures. Now innovative, exclusive wall solutions are created here, which specifically target architects / interior designers, designers / stylists, and creative interior designers and planners. The largest part of the collections is manufactured utilising complex special procedures. Unprecedented spatial concepts and moods can now be created thanks to Architects Paper products. 2008 - Cooperation with Hadi Tehrani Under the new label "ARCHITECTS PAPER", A.S. Création presents the first collection exclusively for architects. This high-quality non-woven collection was developed by HADI TEHERANI, one of Germany's best known architects, and for the first time a wallpaper collection featuring coordinated fabrics and wall design elements (Shadow room-divider module) was created. 2008 - Schöner Wohnen wallpaper collection 2008 - Establishment of joint venture OOO A.S. & Palitra A.S. Création and Kof Palitra, Russia's leading wallpaper manufacturer, founded the joint venture OOO AS & Palitra. This joint venture is expected to produce higher-quality wallpapers in Russia for the East European market. 2008 - Acquisition of wallpaper wholesalers A.S. Création acquires the majority stake in MCF Investissement SA and SCE SA, the two leading French wallpaper wholesalers. Thus A.S. Création strengthened its own position in the important French wallpaper market. 2007 - Launch of Online shop "tapetenshop.de" In August 2007, A.S. Création launches its first online platform which provides the customer in addition to a wide product range and a service portal, the opportunity to order their wallpapers online directly from our retail partners. The launch also features the Wallpaper Explorer - one of the world's most extensive wallpaper search engines on the web - the Showroom and the Wallpaper Styleguide for advice on the types of wallpaper. 2007 - Zen - modular design collection A.S. Création introduces ZEN a high-quality non-woven collection in exclusive colours. The innovation: all wallpapers can be freely combined as modules with each other, as well as with diverse offset pattern repeats for unlimited free combinations on the wall. This results in a wide variety of wall compositions with an individual and unique appeal of extremely high quality. 2007 - A.S. presents the LARS CONTZEN Collection Exclusively for A.S. Création, artist Lars Contzen developed his first wallpaper collection with motifs and colour schemes expressing a real sense of life. Lars Contzen was born in 1970 and lives and works in Hanau near Frankfurt. There the graduate artist develops wallpaper, flooring, furniture shop and interior design concepts for international customers. The "Contzentrade Showroom" near Frankfurt exhibits the entire world of Contzen designs. 2006 - Best delivery service A.S. Création received the prize for the best delivery service in the home textile industry by the readers of EURODECOR magazine for the second time in 2005. 2006 - ESPRIT home brand license 2006 - Relaunch of the new homepage In the new look homepage, many new expanded features can be seen from January onwards. So, for example, in the "Wallpaper Styleguide" you can find your personal home style, or you can set new wallpapering records with Andy Roll, the first online Jump & Run game in the wallpaper industry 2005 - The Wallpaper Styleguide 2005 - Non-woven wallpaper "Meistervlies" - wallpapering in record time Non-woven wallpapers are becoming increasingly popular. Therefore, A.S. Création set the focus for a consumer campaign on non-woven wallpaper: "Meistervlies"- wallpapering in record time. Billboards and public advertising displays with unique designs for quick and easy handling of NON-WOVEN wallpaper. 2005 - Paint Fair in Cologne For the first time at the Paint Fair in Cologne, the trade fair for the paint trade, A.S. Création presented NON-WOVEN WALLPAPER - wallpapering in record time. In keeping with the motto, the first wallpaper world championship was staged here under the direction of TV presenter Ulli Potofski. The outcome was amazing wallpapering times and extravagant design ideas are proven once again: NON-WOVEN WALLPAPER - wallpapering in record time. 2005 - Supplier of the year In the first year of collaboration, toom BauMarkt GmbH awarded A.S. Création Tapeten AG with the TOOM BAUMARKT SUPPLIER AWARD 2005 for "outstanding performance". 12/2005 2004 - New generic advertising with VDT 2004 - Retro style revival A.S. Création celebrates the comeback of the 70s wallpaper on the "wall" with the RETRO VISION collection. A large consumer package with banners, postcards and much more gets under way. Retro Vision shakes up the media landscape: some venues for "Germany seeks the super star" (DSDS in RTL) or trendy bars are decorated with stylish wallpapers. 2004 - Acquisition of wallpaper wholesalers The acquisition of three wallpaper wholesalers: in France (PPSE and Edirama) and in the Netherlands (Wandvisie). PPSE SA and Edirama SA receive a new name in A.S. Création (France) SA and Wandvisie in AS Création (NL) BV. 2003 - Capacity expansion in Wiehl-Bomig Renewed capacity expansion in Wiehl Bomig by the commissioning of a 10 colour gravure and screen printing combination facility. 2003 - Market segment decorative fabrics Completion of the restructuring programme in the business of furnishing fabrics 2002 - The Senta Berger testimonial 2001 - Premium Sponsor of 1st FC Cologne 2001 - Acquisition of the textile wholesaler FUGGERHAUS On 1 September A.S. Création acquired the rights to the name and the business operations of the textile wholesaler FUGGERHAUS, a company steeped in tradition, and in so doing cemented its market position in the field of decorative fabrics. 2001 - Rick Mulligan 2001 - livingwalls 2000 - Wallpaper Explorer As www.as-creation.de the first so-called Wallpaper Explorer is launched making it possible for the consumer to choose personal favourites from the collection. 2000 - Indes Wohntextil changes location 2000 - A.S. Création-Tapetenstiftung Jürgen Schneider founded the A.S. Création-Tapetenstiftung. | |
2000 | |
1999 - Capacity Expansion Capacity expansion in Wiehl-Bomig by about 50% 1999 - Major fire A major fire breaks out in the finished goods warehouse in Gummersbach-Derschlag. 1998 - Stock Market launch Transformation into an AG and stock market floatation. 1998 - Senta Berger & Rosi Mittermaier 1998 - Borges Acquisition Takeover of competitor Borges (asset deal) 1998 - Financial Crisis Financial crisis in Russia 1997 - Acquisition of the textile wholesaler Indes Wohntextil Acquisition of the textile wholesaler Indes Wohntextil and the founding of the subsidiary A.S. Création (UK) Ltd. 1991 - First East European cooperation The political and economic opening of Eastern Europe paved the way for the first partnerships to be launched 1990 - Management buyout Management buyout by F.J. Schneider and 3i Germany 1990 - Reunification German reunification provided the industry with a bigger market. | |
1990 | |
1987 - Increasing number of employees Number of employees increases to 280. 1984 - Export business The first direct export sales. 1983 - Construction of the high-bay warehouse Product range and scope started to take on dimensions that led to the erection of a high-bay warehouse with 3,600 palett positions. | |
1980 | |
1975 - Gravure printing Commissioning of the first gravure printing machine | |
1974 |